Press Kit

Win prizes with your photos via the White Mountains 100-Mile Challenge



News from the White Mountains – October 13, 2020

Contact: Marti Mayne, 207-846-6331 or PR@MtWashingtonValley.org

EXPLORE THE WHITE MOUNTAINS WITH YOUR CAMERA AND WIN PRIZES!

Here’s your chance to explore White Mountain back roads and small towns, support local businesses and win prizes with the White Mountains 100-Mile Challenge

     North Conway, NH – The six chambers and associations of the White Mountains region have collaborated to create the White Mountains 100-Mile Challenge, an exhilarating new way to explore the White Mountains, take photos and win prizes.  Offering the ultimate reason to explore the back roads, beautiful vistas, and local businesses throughout the White Mountains region of New Hampshire, the White Mountain 100-Mile Challenge offers the ideal socially distanced itinerary for a day trip, overnight, or longer vacation.  Simply explore the historic markers, attractions, shops, restaurants, lodging, recreation businesses on the list, take photos, and upload them to your own social media and WhiteMts100milechallenge.com, and you may just win one of 100 prizes including a future vacation to the Whites.

     Here’s how it works: Download the challenge list of stops, ranging from locations like breweries, local historic markers, shops, ski areas, B&Bs/hotels, spas and more in any of the White Mountain communities listed. Take a selfie or group photo at each one of the stops. Then upload your photo to your social media channels with the hashtag #WhiteMts100Miles.  Once you’ve visited ten of the business categories on the list anytime between Oct 13-Dec 6, 2020, upload your photos to WhteMts100milechallenge.com here and enter to win prizes. Enter as often as you want, as long as you upload ten photos at a time.

     The White Mountains 100-Mile Challenge starts Tuesday, October 13th, and ends at midnight on Sunday, December 6th, 2020All photos submitted should be taken on site during this time period in order to be eligible. Weekly winners will be announced every Friday beginning October 23rd. The grand prize winners will be chosen Monday, December 7th. All winners will be notified by email.

     More than 100 prizes will be awarded over the duration of the challenge along with one grand prize – an Omni Mt Washington Hotel getaway and a White Mountains Attractions Pass for the summer or fall of 2021. Other prizes include items from participating businesses.

     “The White Mountains 100-Mile Challenge offers a fun way to discover the communities in the White Mountains between fall and winter,” said Kim Pickering, Executive Director of the Western White Mountains Chamber of Commerce and program co-coordinator.  “With interest high in getting outside to explore in a socially distanced way, this program will encourage visitors and residents to safely visit and engage with businesses in the White Mountain region through a scavenger hunt style itinerary,” she added.

     Communities participating in the White Mountain 100-Mile Challenge are represented by the newly formed consortium of the White Mountains Collaborative including the six chambers of commerce in the White Mountains region, White Mountain Attractions Association and Ski New Hampshire. The communities included in the White Mountain 100-Mile Challenge include Plymouth, Waterville Valley,  Campton, Thornton, Lincoln/Woodstock, Woodsville, Bath, Littleton, Lisbon, Franconia, Sugar Hill, Bethlehem, Twin Mountain, Bretton Woods , Whitefield, Jefferson, Jackson, Bartlett, Glen, North Conway, Conway, Chocorua and Tamworth.

     Funds for development and promotion of the White Mountain 100-Mile Challenge were made possible by a  special program called the Chamber of Commerce Partnership Assistance Fund, created by the NH Governor’s Office for Emergency Relief and Recovery (GOFERR) to support collaborative efforts among chambers that were ineligible for CARES Act funding through other programs.

     To learn more about the program and each chambers’ involvement, contact any of the participating members listed below.

White Mountains Attractions Association

Ski New Hampshire

Mt Washington Valley Chamber of Commerce

Franconia Notch Regional Chamber of Commerce

Jackson Area Chamber of Commerce

Littleton Area Chamber of Commerce

Main Street Littleton

Western White Mountains Chamber of Commerce

Twin Mountain-Bretton Woods Chamber of Commerce

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Program graphic attached.